Master of Marketing (M.Mkt) program at Shankarinter College, where creativity meets strategy in the world of marketing. Our program is designed to empower you with the knowledge, skills, and insights needed to excel in today’s dynamic marketing landscape. As an M.Mkt student, you’ll delve into cutting-edge marketing techniques, consumer behavior, and digital marketing strategies to drive business growth.

Program Overview

The Master of Marketing (M.Mkt) program at Shankarinter College offers a transformative journey into the art and science of marketing. Whether you aspire to lead marketing campaigns, develop brand strategies, or harness the power of digital marketing, our program equips you with the tools to become a marketing leader. With a blend of theoretical knowledge and practical application, you’ll be prepared to create impactful marketing strategies.

Curriculum Highlights

The M.Mkt curriculum at Shankarinter College is designed to provide you with a comprehensive understanding of marketing principles and strategies. From core courses in Consumer Behavior and Brand Management to specialized tracks in Digital Marketing and Marketing Analytics, you’ll explore areas that align with your career goals. The curriculum also includes experiential projects, case studies, and industry interactions that enhance your practical skills.

Admission Requirements for Indian Students

We invite enthusiastic Indian students who are passionate about marketing and aspire to make a mark in the world of business. To be eligible for admission to the M.Mkt program at Shankarinter College, applicants must meet the following criteria:

1. Educational Qualifications: Candidates should have successfully completed their bachelor’s degree in marketing, business, or a related field from a recognized Indian university or institution.
2. Minimum Marks: A minimum aggregate score of 55% in the bachelor’s degree is required for consideration.
3. Entrance Exam: Applicants are required to appear for a nationally recognized management entrance exam, such as CAT, MAT, or XAT. Your performance in the entrance exam, along with other components, will contribute to the selection process.
4. Statement of Purpose and Interviews: As part of the application process, candidates are often required to submit a statement of purpose (SOP) outlining their career goals and how the M.Mkt program aligns with their aspirations. Shortlisted candidates may also be invited for a personal interview to assess their potential fit for the program.

Why Choose M.Mkt at Shankarinter College?

1. Comprehensive Marketing Knowledge: Gain insights into consumer behavior, brand management, advertising, digital marketing, and more.
2. Hands-on Experience: Engage in real-world marketing projects, case studies, and simulations to apply theoretical concepts.
3. Digital Marketing Focus: Explore the world of digital marketing, social media, and online brand building to stay relevant in the digital age.
4. Faculty Expertise: Learn from experienced marketing professionals and industry experts with a deep understanding of marketing trends.
5. Networking: Connect with fellow marketing enthusiasts, alumni, and industry leaders through seminars, workshops, and events.

Shape the Future of Marketing

The Master of Marketing (M.Mkt) program at Shankarinter College is your path to becoming a marketing strategist, brand builder, and customer advocate. By immersing yourself in the world of marketing theories and practical applications, you’ll be prepared to create impactful marketing campaigns and shape the future of marketing.

Are you ready to embark on a marketing journey? Join us at Shankarinter College and let the Master of Marketing program be your platform for achieving marketing excellence and leadership in the world of business.